Programmatic and targeted ad buying across search, social, display, and video — engineered to lower your cost per result, not just spend your budget faster.
Programmatic and targeted ad buying across search, social, display, and video — engineered to lower your cost per result, not just spend your budget faster.
We buy digital ad inventory across Google, Meta, LinkedIn, and programmatic networks at the lowest possible cost. Our media buying service ensures your budget is spent efficiently to reach your target audience wherever they are online — not just wherever the platform defaults point you.
Most agencies overpay for ad space because they rely on platform defaults and call it a
strategy. We don't. We use advanced bidding strategies, audience segmentation, and real-time optimization to lower your cost per click and cost per lead — with full budget transparency, so you see exactly how much you paid for each placement and what it generated.
● Search Ads (Google Ads – Search Network) — Text ads appearing when users
search for specific keywords.
● Display Ads (Google Display Network & Programmatic) — Image and video ads across millions of websites and apps.
● Social Media Ads (Facebook, Instagram, LinkedIn, Twitter) — Targeted by demographics, interests, and behavior.
● Video Ads (YouTube, OTT/Connected TV) — Skippable and non-skippable video
placements across streaming platforms.
● Retargeting/Remarketing Ads — Reaching people who've already visited your site or app.
● Programmatic Direct & Private Marketplace (PMP) Deals — Direct deals with premium publishers for guaranteed placements.
We build detailed audience personas based on demographics, online behavior, and purchase intent, then estimate the cost to reach that audience across channels. We set up conversion tracking and attribution models, and deliver a media plan: channels, estimated reach, expected cost per result, and proposed budget for month one.
● Week 1: Tracking and conversion pixels set up across platforms; ad accounts and
audience segments created
● Week 2: Campaigns launched with a small test budget (typically 20% of proposed
spend); daily monitoring for cost and early signals
● Week 3: First week's data analyzed; underperforming ad sets paused, budget shifted to winners
● Week 4 and beyond: Winning campaigns scaled; bids, creatives, and audiences
optimized daily — real-time dashboard showing spend, results, and cost per result
● Cost Per Mille (CPM)
● Click-Through Rate (CTR)
● Cost Per Click (CPC)
● Cost Per Lead (CPL) / Cost Per Acquisition (CPA)
● Return on Ad Spend (ROAS)
● Viewability Rate
A complete Digital Media Buying engine running for your brand — strategy, execution, and analytics all handled.
Split-test the budget, read the data, double down on winners.
Average results across our Digital Media Buying clients over a 6-month engagement.
Traditional involves manual negotiations with publishers. Programmatic uses automated software to buy and place ads in real time, targeting specific users based on data.
For small and medium businesses, we recommend ₹1,00,000 to ₹5,00,000 for meaningful results — we'll advise based on your industry and competition.
Yes. We use LinkedIn Ads, targeted display on industry websites, and programmatic direct deals to reach B2B decision makers.
Yes. We provide a placement report showing exactly which websites, apps, and YouTube channels your ads appeared on.
Book a free 30-minute strategy call and let's map out exactly how we'll deliver results for your brand.
